Will your campaign land in the Primary Inbox, Promotions Tab, or Spam Folder? Test your sending domain's live DNS authentication + email copy below, and verify your recipient list so hard bounces never tank your sender reputation.
Drop your recipient list below for a free pre-scan + 5-email live Smart SMTP sample check. Unlock full list cleaning for $19.
Whether your campaign lands in the Gmail Primary inbox, the Promotions tab, or the Spam folder is decided before your subscriber ever sees your subject line. Mailbox providers evaluate three weighted signal families: (1) Domain & IP Authentication (SPF, DKIM, DMARC, PTR, DNSBL), (2) List Hygiene (hard bounce ratio and spam-trap hits), and (3) Content & Engagement velocity.
Our Inbox Placement Test evaluates your sending domain’s live authentication posture alongside your recipient list hygiene. By fixing SPF/DMARC alignment gaps and scrubbing dead or dormant mailboxes prior to launch, senders routinely lift Primary inbox placement from under 62% to over 94%.
| Inbox Placement Signal Family | Primary ISP Evaluation Metric | Required Threshold for Primary Inbox |
|---|---|---|
| Sender Authentication Alignment | SPF pass + 2048-bit DKIM pass + DMARC p=quarantine/reject | 100% aligned with Header From domain + valid PTR record |
| Recipient List Bounce Hygiene | Hard bounce rate (550/554) + dormant Yahoo/AOL trap rate | < 0.3% hard bounce rate per campaign (verified via Smart SMTP) |
| Complaint & Unsubscribe Telemetry | Google Postmaster spam rate + RFC 8058 List-Unsubscribe-Post | < 0.10% spam complaint rate + 1-click unsubscribe header |